{"title":"Viewpoint in the Fog","description":"","products":[{"product_id":"viewpoint-in-the-fog","title":"Viewpoint in the Fog","description":"\u003cp\u003e\u003cb\u003eA hectic morning. Playful children. Never-ending housework.\u003cbr\u003ePostalco’s ideas are born from the chaos of daily life.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eEvery project is a prototype for another version in the future.\u003c\/em\u003e - \u003cmeta charset=\"utf-8\"\u003eViewpoint in the Fog\u003c\/p\u003e\n\u003cp\u003eWe are pleased to announce our latest publication, \"Viewpoint in the Fog”.\u003c\/p\u003e\n\u003cp\u003eThe book comprises 15 chapters, including daily habits such as \"Refilling Things\" and \"Orange Wrapping Paper,\" foundational concepts like \"Wearing Paper\" and \"Color Without Name,\" and their current explorations like \"Skin as a Ruler\" and \"Pants are a Nest of Problems.\" It also features contributions from Swiss curator Annina Koivu and dialogues between Mike and Yuri.\u003c\/p\u003e\n\u003cp\u003e168 pages\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eBilingual Edition: Japanese and English. (the only difference between the Japanese and English edition is the language of the exterior belly band).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThis book focuses on the philosophy and craftsmanship of POSTALCO, a brand that continues to create tools thoughtfully developed through physical acts of making, which they call “thinking through the body.” From small notebooks to furniture, their perspective has broadened to include a variety of lifestyle-related products, all seamlessly integrated into everyday life.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eNo meaningful design can emerge from a perfectly orderly environment.\u003c\/em\u003e - \u003cmeta charset=\"utf-8\"\u003eViewpoint in the Fog\u003c\/p\u003e\n\u003cp\u003ePOSTALCO was founded in 2000 by Mike and Yuri Abelson in Brooklyn, New York. Deliberately distancing themselves from fleeting trends, they create items they personally want. Marking their 25th anniversary, this book offers a behind-the-scenes look at POSTALCO. In their introduction, Mike and Yuri describe the act of creating something new through careful observation to \"moving forward through dense fog\" inspiring the book’s title, \"Viewpoint in the Fog.”\u003c\/p\u003e","brand":"Postalco Wholesale OS","offers":[{"title":"English Belly Band","offer_id":51781382930739,"sku":"4568","price":6960.0,"currency_code":"JPY","in_stock":true},{"title":"Japanese Belly Band","offer_id":51781382963507,"sku":"4566","price":6960.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7926\/1491\/files\/091_adj_3-A-v2_low.jpg?v=1752569934"},{"product_id":"snap-pad-a5-double-arm","title":"Snap Pad A5 Double Arm","description":"\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eMade along with the release of our book “Viewpoint in the Fog”\u003c\/strong\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eThe Double Arm drawing featured on the book cover has been turned into a Snap Pad.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eThinking freely to plan a better future.\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eThe unique Snap Pad binding allows you to add any sheets to create a customizable notebook. Personal and work plans can be combined discreetly together, giving you a place to house all your tasks, sketches, fitness tracking, or whatever is important to you. Limit distractions and return to mindfulness with paper. The refillable Snap Pad, calendar, and accessories help us balance digital with paper to make each day more meaningful.Handmade in Japan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSnap Pad™ Patented\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Postalco Wholesale OS","offers":[{"title":"Dark Green","offer_id":52315766686003,"sku":"4575","price":6705.0,"currency_code":"JPY","in_stock":false},{"title":"Faded Black","offer_id":52315766718771,"sku":"4576","price":6705.0,"currency_code":"JPY","in_stock":true},{"title":"Powder Blue","offer_id":52315766751539,"sku":"4577","price":6705.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7926\/1491\/files\/2886_doublearm_fb_low.jpg?v=1756344367"},{"product_id":"notebook-a6-double-arm","title":"Notebook A6 Double Arm","description":"\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eMade in celebration of the release of “Viewpoint in the Fog”\u003c\/strong\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eThe double-arm drawing featured on the book cover has been turned into a Snap Pad.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eA standard since 2004, these spiral bound notebooks open completely flat for flexibility.\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eWe use a lot of notebooks. Writing an idea down allows us to move onto other thoughts. The spontaneous mixture of thoughts keeps the flow of ideas going. It’s almost impossible to tell how a note that you make today will connect with another idea next week. Pressed Cotton cover. 55 sheets, 110 pages. Made in Japan.\u003c\/span\u003e\u003c\/p\u003e","brand":"Postalco Wholesale OS","offers":[{"title":"Tangerine (1mm Pin-graph)","offer_id":52679725154611,"sku":"4678","price":3416.0,"currency_code":"JPY","in_stock":true},{"title":"Dark Green (1mm Pin-graph)","offer_id":52315993506099,"sku":"4571","price":3416.0,"currency_code":"JPY","in_stock":true},{"title":"Faded Black (1mm Pin-graph)","offer_id":52315993538867,"sku":"4572","price":3416.0,"currency_code":"JPY","in_stock":true},{"title":"Powder Blue (1mm Pin-graph)","offer_id":52315993669939,"sku":"4573","price":3416.0,"currency_code":"JPY","in_stock":false},{"title":"Ivory (1mm Pin-graph)","offer_id":52315993637171,"sku":"4574","price":3416.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7926\/1491\/files\/A6NoteBook_Tangerine_web_low.jpg?v=1764129415"},{"product_id":"notebook-a7-doublearm","title":"Notebook A7 Double Arm","description":"  \u003cp\u003e\u003cb\u003eMade along with the release of our book “Viewpoint in the Fog”\u003c\/b\u003e\u003cbr\u003eThe double-arm drawing featured on the book cover has been turned into a Notebook. The cover is made from cardboard made in Japan using a mixture of craft pulp and high-quality recycled paper. PFAS-free.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eA standard since 2004, these spiral bound notebooks open completely flat for flexibility.\u003c\/b\u003e\u003cbr\u003eWe use a lot of notebooks. Writing an idea down allows us to move onto other thoughts. The spontaneous mixture of thoughts keeps the flow of ideas going. It’s almost impossible to tell how a note that you make today will connect with another idea next week. 55 sheets, 110 pages. Made in Japan.\u003c\/p\u003e","brand":"Postalco Wholesale OS","offers":[{"title":"Default Title","offer_id":53015873421619,"sku":"4578","price":1900.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7926\/1491\/files\/DSC_3535-3540_4x5_adj_pp_low.jpg?v=1770017029"}],"url":"https:\/\/ovs-whls.postalco.com\/ja\/collections\/viewpoint-in-the-fog.oembed","provider":"Postalco Wholesale OS","version":"1.0","type":"link"}